Vision Statement:

Our vision includes achieving long term goals as follows:

1. Widespread appreciation of Bangladeshi culture and heritage among Bangladeshi and other communities in Luton and beyond;

2. British Bangladeshis, including the younger generations, taking pride in their rich Bangladeshi and British heritage and enjoying their plural identities;

3. Purbachal being a dynamic vehicle for promoting the best of progressive Bangladeshiness and community cohesion in multicultural Britain.

Mission Statement:

To achieve our vision, we will:

1. Inspire lifelong learning among the Bangladeshi and other communities through celebrations of our culture;

2. Preserve and protect our history and heritage for our younger and future generations by sharing authentic information and launching cultural events;

3. Create a deeper understanding and appreciation of our culture among diverse communities by inviting them to our events;

4. Make our community stronger by enabling Bangladeshis to take genuine pride in their origin and backgrounds;

5. Promote peace and community cohesion by being respectful of other cultures and learning wisdom from all the cultures around us.

Values:

Our values include:

1. Our belief in the power of optimism;

2. High quality of our programmes;

3. Our belief in the importance of Team work;

4. Commitment and integrity of all members;

5. Valuing and recognising the contributions of members;

6. Respect for authenticity of information, history and heritage, and also having an open mind and eagerness to learn new things, wisdom and skills from others;

7. Accepting and implementing the core British values of democracy, equality, diversity, rule of law, accountability etc.;

8. Taking responsibility to enhance the reputation of our organisation.